Amanda Greenwood's SEO Case Studies
Welcome to my SEO case studies, where I share examples of real results I’ve achieved for clients across a wide range of industries. Here, you’ll see how my strategies have driven keyword growth, increased conversions, and improved online performance.
Commercial Printing Services Industry

Industry: Commercial Printing
Campaign Duration: 1+ year
Through ongoing SEO and local optimization, we achieved:
- 45% increase in organic sessions
- 48% increase in GBP reviews
- 29% increase in new organic users year over year
Balancing on-site optimization, authority building, and Google Business Profile growth helped strengthen both online presence and local reputation.
Virtual Nursing Industry

Industry: Virtual Nursing
Campaign Duration: 3 months
Through a focused on-site and technical SEO strategy, we achieved:
+283 new keywords ranking in Google
400% increase in on-site conversions within the first three months
This rapid growth came from improving site structure, optimizing content for search intent, and resolving technical issues that were holding back visibility. The results gave the client stronger keyword coverage in their industry and a significant lift in qualified conversions.
B2B Manufacturing and Fencing Industry

Industry: B2B Manufacturing and Fencing
Campaign Duration: 1+ year
Through a long-term, consistent SEO strategy, we achieved:
- 84% increase in organic sessions
- 101% increase in new organic users
- 85% increase in form fills from organic sessions
Steady improvements in content quality, technical performance, and authority building led to compounding growth. The client experienced both higher visibility and stronger lead generation results year over year.
Industrial LED Displays Industry

Industry: Industrial LED Displays
Campaign Duration: 6 Months
Through focused SEO improvements, we achieved:
235 new keywords ranking in Google
9% increase in organic key events
9% increase in session conversion rate
By expanding keyword coverage, refining on-page elements, and improving technical performance, this industrial LED display company gained stronger visibility and more efficient traffic conversion.
Beauty Industry

Industry: Beauty
Campaign Duration: 2 Years
Through focused SEO & SEM improvements, we achieved:
Successful APP launch and site connection tracking new site and app design
270% YoY increase in onsite conversion rate
39% increase in organic traffic.
Launched a fully integrated marketing ecosystem including a new website and app linked, enabling full-funnel attribution across site and app traffic for unified tracking, backed by TV spots, Hulu, Pinterest and Google ads, organic SEO, a Podcast, plus an ambassador program with training classes.
Healthcare – Clinical Trial Support

Industry: Healthcare – Clinical Trial Support
Campaign Duration: 6+ months
Through targeted SEO enhancements, we achieved:
- 47% increase in organic traffic
- 103% increase in conversion rate
- 71% increase in calls month over month
Optimizing for local intent, building authority, and improving site usability led to measurable lifts in both visibility and client inquiries.
Manufacturing Services Industry

Industry: Manufacturing
Campaign Duration: 3 months
Through a combined content and technical SEO approach, we achieved:
- 28% increase in organic leads
- 19% increase in average time on site (1 extra minute per session)
By improving content alignment with search intent, enhancing site structure, and building topical authority, the client saw stronger engagement and more lead conversions in just one quarter.
Industrial Services Industry

Industry: Industrial Services
Campaign Duration: 2 months
Through a full-scope SEO strategy, we achieved:
- 39% increase in organic conversions
- 25% increase in organic key event rate
These gains came from strengthening technical foundations, refining on-page optimization, and building authority through content and off-page SEO. The result was stronger performance from existing traffic and more qualified conversions in a short timeframe.
Packing & Moving Industry

Industry: Packing & Moving
Campaign Duration: 1 month
By combining technical SEO, content creation, link building, and on-page optimization, we achieved:
+27% increase in organic sessions year-over-year
+10% increase in online form submissions and +63% more phone calls month-over-month
+13% key event rate increase from organic sessions
These results highlight the impact of a holistic SEO approach, driving stronger visibility, more qualified leads, and measurable improvements in customer engagement.
Investment Services Industry

Industry: Investment Services
Campaign Duration: 3 Months
Through integrated SEO and paid media efforts, we achieved:
20% increase in organic sessions
42% increase in form submissions
By combining improved keyword targeting, stronger technical foundations, and paid ad support, this investment services client saw measurable lead growth and a stronger digital presence in just three months.
Optometry Industry

Industry: Optometry
Campaign Duration: 2+ Years
Through a comprehensive, ongoing SEO program, we achieved:
180% increase in organic leads
541% increase in key event rate
1,566% increase in organic sessions year over year
By focusing on content expansion, technical SEO, local optimization, and authority building, this optometry client achieved transformational growth in visibility, reach, and patient conversions.
Insights From My SEO Case Studies and How They Can Inform Your Strategy
If you’re interested in exploring what results SEO could achieve for your business, you can fill out a contact form or schedule a call with me to get in touch.
