Amanda Greenwood's SEO Case Studies

Welcome to my SEO case studies, where I share examples of real results I’ve achieved for clients across a wide range of industries. Here, you’ll see how my strategies have driven keyword growth, increased conversions, and improved online performance.

Virtual Nursing Industry

Virtual Nursing Case Study

Industry: Virtual Nursing
Campaign Duration: 3 months

Through a focused on-site and technical SEO strategy, we achieved:

  • +283 new keywords ranking in Google

  • 400% increase in on-site conversions within the first three months

This rapid growth came from improving site structure, optimizing content for search intent, and resolving technical issues that were holding back visibility. The results gave the client stronger keyword coverage in their industry and a significant lift in qualified conversions.

Packing & Moving Industry

Moving Industry Case Study

Industry: Packing & Moving
Campaign Duration: 1 month

By combining technical SEO, content creation, link building, and on-page optimization, we achieved:

  • +27% increase in organic sessions year-over-year

  • +10% increase in online form submissions and +63% more phone calls month-over-month

  • +13% key event rate increase from organic sessions

These results highlight the impact of a holistic SEO approach, driving stronger visibility, more qualified leads, and measurable improvements in customer engagement.

B2B Manufacturing and Fencing Industry

B2B Manufacturing & Fencing SEO Case Study

Industry: B2B Manufacturing and Fencing
Campaign Duration: 1+ year

Through a long-term, consistent SEO strategy, we achieved:

  • 84% increase in organic sessions
  • 101% increase in new organic users
  • 85% increase in form fills from organic sessions

Steady improvements in content quality, technical performance, and authority building led to compounding growth. The client experienced both higher visibility and stronger lead generation results year over year.

Manufacturing Services Industry

Manufacturing Industry SEO Case Study

Industry: Manufacturing
Campaign Duration: 3 months

Through a combined content and technical SEO approach, we achieved:

  • 28% increase in organic leads
  • 19% increase in average time on site (1 extra minute per session)

By improving content alignment with search intent, enhancing site structure, and building topical authority, the client saw stronger engagement and more lead conversions in just one quarter.

Beauty Industry

Beauty Industry Case Study

Industry: Beauty 
Campaign Duration: 2 Years

Through focused SEO & SEM improvements, we achieved:

  • Successful APP launch and site connection tracking new site and app design

  • 270% YoY increase in onsite conversion rate

  • 39% increase in organic traffic.

Launched a fully integrated marketing ecosystem including a new website and app linked, enabling full-funnel attribution across site and app traffic for unified tracking, backed by TV spots, Hulu, Pinterest and Google ads, organic SEO, a Podcast, plus an ambassador program with training classes.

Healthcare – Clinical Trial Support

Healthcare - Clinical Trial Industry SEO Case Study

Industry: Healthcare – Clinical Trial Support
Campaign Duration: 6+ months

Through targeted SEO enhancements, we achieved:

  • 47% increase in organic traffic
  • 103% increase in conversion rate
  • 71% increase in calls month over month

Optimizing for local intent, building authority, and improving site usability led to measurable lifts in both visibility and client inquiries.

Commercial Printing Services Industry

Commercial Printing SEO Case Study

Industry: Commercial Printing
Campaign Duration: 1+ year

Through ongoing SEO and local optimization, we achieved:

  • 45% increase in organic sessions
  • 48% increase in GBP reviews
  • 29% increase in new organic users year over year

Balancing on-site optimization, authority building, and Google Business Profile growth helped strengthen both online presence and local reputation.

Optometry Industry

Eye Healthcare SEO Case Study

Industry: Optometry
Campaign Duration: 2+ Years

Through a comprehensive, ongoing SEO program, we achieved:

  • 180% increase in organic leads

  • 541% increase in key event rate

  • 1,566% increase in organic sessions year over year

By focusing on content expansion, technical SEO, local optimization, and authority building, this optometry client achieved transformational growth in visibility, reach, and patient conversions.

Investment Services Industry

Investment Services Industry SEO Case Study

Industry: Investment Services
Campaign Duration: 3 Months

Through integrated SEO and paid media efforts, we achieved:

  • 20% increase in organic sessions

  • 42% increase in form submissions

By combining improved keyword targeting, stronger technical foundations, and paid ad support, this investment services client saw measurable lead growth and a stronger digital presence in just three months.

Industrial Services Industry

Industrial Services SEO Case Study

Industry: Industrial Services
Campaign Duration: 2 months

Through a full-scope SEO strategy, we achieved:

  • 39% increase in organic conversions
  • 25% increase in organic key event rate

These gains came from strengthening technical foundations, refining on-page optimization, and building authority through content and off-page SEO. The result was stronger performance from existing traffic and more qualified conversions in a short timeframe.

Industrial LED Displays Industry

Industrial LED Display SEO Case Study

Industry: Industrial LED Displays
Campaign Duration: 6 Months

Through focused SEO improvements, we achieved:

  • 235 new keywords ranking in Google

  • 9% increase in organic key events

  • 9% increase in session conversion rate

By expanding keyword coverage, refining on-page elements, and improving technical performance, this industrial LED display company gained stronger visibility and more efficient traffic conversion.

Insights From My SEO Case Studies and How They Can Inform Your Strategy

If you’re interested in exploring what results SEO could achieve for your business, you can fill out a contact form or schedule a call with me to get in touch.